How To Get More Followers On Instagram In 2018

Love It or Hate It, Instagram is a major force in marketing these days. This is no longer a social network for cool kids. Instagram has hit the mainstream, and it's great news for you. Like anything else that is growing, arriving late may seem impossible. Playing catch-up is not fun or easy, but Instagram is one of those networks where you can get to the level relatively quickly.

Knowing how to get followers on Instagram has never been easier since the network has so many tools and clicks and little fun corners to explore.

Using hashtags

You are sitting there thinking: "Seriously? That's your advice?" But listen to me. Hashtags are still a major tool for Instagram users. Yes, Instagram has a reputation for tasteless and carefree hashtags like #nofilter #iwokeuplikethis or #selfielove . But aside from those that are generally mocked, there are tons that are used by people who are directly in your demographic group. In fact, some hashtags even have whole communities built around them and function almost like little forums.

Finding the good ones is not as difficult as in the past. Instagram has finally put in an AutoComplete feature that offers suggestions every time you type # . The useful aspect of this is to see the number of messages for each hashtag. You can finally see where users spend their time.

How To Get More Followers On Instagram In 2018


But it's not enough to throw hashtags, even if relevant, in your messages. This is not necessarily the best way to get visibility. You must use hashtags that are really relevant to your brand or your specific audience.

Let's say you're looking for followers to promote your new customer's homemade guitar site, you can absolutely use #music . But it's too generic. It has a wide reach, and it has 181 million public positions so far, but it's a lot of competition. Too much noise to be noticed. You could use #guitar but it ~ 22 million messages, which is still a lot of noise. #guitars on the other hand, has just over 1.9 million people.

However, like SEO, the more you go down, the more you will find good things that really convert. Just using the autosuggest, labels #guitarshop #customguitar #customguitars #handmadeguitar and #handmadeguitars showed anywhere between 80k to 200k messages. That's where your target users are, so the more you make a presence there, the more of them follow you. It is likely that you can get some of the best positions in a niche.

Let me mention again the communities that are popping up around the hashtags. Want to find where people hang out, like maybe #guitarplayers or #indierockalabama. These are the places where tons of potential followers gather and become friends.

And since they are not as crowded as #music your messages will stay on top longer for more people to see you, follow you, and start to love you.

Addition of hashtags

The last two things to consider when using hashtags to fish followers are: how much to use and where to include them? Instagram allows up to 30 hashtags per message, but you should not always use as much (this seems to be spam). Some case studies have shown that interaction often occurs after 10 tags.

Adding as many hashtags to your message can also seem spammy. You can work around this by putting 5 single points on 5 simple lines so that the post collapses into people's feeds. Even better than that, you can add a comment to your own photo that is nothing but hashtags, and IG will always index your photo with them. But this must be the first comment and because of the way the IG algorithms work, and you have to publish this comment immediately after the publication. If this is not the case, you risk losing juice and missing potential supporters.

Oh, and you can also add hashtags to Stories . So, when you document your day or do something stupid or fun, put hashtags in the text box. They are searchable! They may not be very good at composing your story, so you can shrink the hashtag and hide it behind an oversized emoji. An instant expanded audience (or is it an expanded audience Insta?) Who will see the real you and will follow you – because your story proves that you are too great not to follow.

How To Get More Followers On Instagram In 2018

Be Social

Instagram is a social network. So, you really need to be social. It can be very easy to scream in the night, but if you really want to learn how to have followers on Instagram, you need to be someone they want to follow.

Like photos and comments of other users. This activity appears to your subscribers and creates a circular network. You like their job, they click on yours and like that, someone else sees their activity and likes you enough to follow. This is a major way of getting followers nowadays, but that means you have to be active on IG, not just by scheduling posts and leaving. You can not expect zillion shares and retweets on IG as you can on other platforms. It takes work here. Sorry!
Comment and talk to people. When you receive a comment on a post, answer it! Start a conversation with people. Go into a conversation about someone's photo. People really read the conversations in the comments, and having followers does not mean much if they are not engaged. So hire them.
Mark people in publications and comments. Again, the circular nature of IG appears when you start labeling people in your posts or comments. This shows that you are engaged with the community, and that when you make friends and you start to know them, you will see or display things you want them to see. Look at this awesome design I've done with Divi !, for example. Whether it's a brand or an individual, sometimes they'll see that sort of thing and share it on their page (which can bring in a ton of followers and people). commitment for you).

How To Get More Followers On Instagram In 2018

Embed your photos, do not link them

People like sliders. You can like the sliders. And galleries of images. I would be willing to bet $ 5 that you have an Instagram WordPress plugin for Google or something similar, is not it? It's a photo-centric network, so of course, you want to show off your pretty, pretty photos.

Those who do not tend to have you followers, though. They can, but they are not necessarily related to the original publication in a very intuitive way. You can, however, integrate your GI messages directly into the publications and pages of your site. If it's done correctly and placed in some of your busiest messages instead of traditionally hosted images, you can passively develop your Instagram subscribers easily.

This needs to be done in a full desktop browser, not on mobile. So, go to your Instagram page (although it works technically), choose the photo you want to embed and expand it. Then click on the ellipsis bottom right of the modal, press embed and another modal will display where you can copy the embedded code .

How To Get More Followers On Instagram In 2018

After that, it's just a little trick on the WordPress dashboard and the pages / pages editor. Make sure you are in the Text tab, not in Visual. Paste the embed code where you want to place it. (You can also use the Divi Code module for this, plus, you can embed a post in a sidebar or footer via any widget that accepts HTML.)

How To Get More Followers On Instagram In 2018

When this is done, you have given your readers the perfect opportunity to follow and engage with you. They can click the Follow button directly on the message, and they can even like it and comment on it – or just read the conversation that's already there.

How To Get More Followers On Instagram In 2018

Integrating your messages is an incredible tactic to get followers on Instagram. But it should not be used for all images on your site. Each integration loads its own external scripts and an additional CSS style, which, when used too much, can slow loading times. You will not get the boost to SEO from images, alt texts and all those adorable things either.

But when it is used correctly, you will really see a real boost for your Instagram followers.

Now you know how to get followers on Instagram! Yay!

Unfortunately, we only have to throw a few hashtags into our business. With stories and a wave of users, getting followers on Instagram is no longer what it was. You can not just scream in the night and expect people to find you, let alone follow you. You must have a strategy. And you must already know how to get followers on Instagram, otherwise you will not get any. Or at least enough for the platform to work for you.

And now you know it. You have the strategies that work for people, and it's time to go out there, do hashtag and make as many new friends on the Internet as possible.

How do you get Instagram followers these days? Let's share the strategies in the comments!

Article presented the image by Vas_artists

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